TMM and Highway One Form Joint Venture to Develop CD-ROMS's and Music Website
July 3, 1996
Total Multimedia, Inc. of Los Angeles (TMM) and Highway
One Media Entertainment of Santa Monica announced today the
formation of a joint venture to develop multimedia
entertainment products including a music and entertainment
website, CD-ROM titles, and multimedia tools and services,
The venture will include joint development of enhanced
music CD's and full interactive CD-ROM products. Dedicated
music websites are planned that will allow on-line viewers
to see music and other entertainment events worldwide on
their personal computers. As part of the venture, Highway
One President, Ken Caillat, has joined the TMM technical
advisory board and Highway One will act as a beta site for
new TMM products and assist in the development of the TMM
Multimedia Production Center.
TMM President Mike Fernandez stated: "Highway One is
one of the leading multimedia content developers in the
nation. We are proud to be working with them on these
exciting projects. We will have a chance to show how the
Internet and CD-ROM platforms can work together to form a
new marketing and distribution system for the music
industry. The website will generate substantial traffic and
become a solid source of Internet advertising revenues. The
website will in turn increase consumer desire to see live
performances integrated with their music discs. TMM
is positioned to play a major role in this emerging
market."
Highway One Media Entertainment is located in Santa
Monica. Their recent projects include: BUSH; Little Things
(enhanced CD); Bonnie Raitt (CD-ROM) Jackson Browne,
Looking East (enhanced CD); Supermodels of the Rain Forest
(enhanced CD) and soon to be released Virtual Graceland an
interactive tour (2 discs) of Elvis' Graceland estate with
exclusive photos and footage and interviews with family
and friends.
If you would like more information about the company
contact the TMM office at (310)2304100 or drop us your name
at the new TMM website (www.zerosones.com/TMM) and we will
get some information to you. Look for clinages to the TMM
website soon.
[NASDAQ] using the symbol TMMI. TMM is a multimedia company
dedicated to bringing high quality video to multimedia
presentations. For more information contact:
TMM at 15200 Sunset Blvd., Suite 204, Los Angeles, CA. 90272.
Telephone: (310)230-2100 or fax: (310)230-2104.
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